John Mast of Expedia Cruises: 5 Non-Intuitive Marketing Lessons from the Top
Syndicated Business Strategy Series, Hosted by Kage Spatz
I think the concept of a harmonious work-life balance is a myth — for me, the answer is focus.
As part of our Strategy Series, Kage Spatz talks with fellow marketing pros at the top of their game to give entrepreneurs and marketers an inside look at proven strategies you can test in your business or career. Today, we had the pleasure of talking with John Mast.
John Mast, Sr. is the Senior Director of Global Cruise Marketing for Expedia Cruises, a full-service leisure travel agency franchise backed by one of the most powerful travel brands in the world. Mast has been with Expedia Group for over 19 years. His current role includes overseeing marketing, franchise development, and public relations for North America.
Thank you so much for doing this with us! Before we dig in, our readers would love to learn a bit more about you. Can you share a story about what brought you to this specific career path?
For as long as I can remember, I’ve had a love of traveling. It’s always been something that I feel in my soul. There’s nothing better than exploring a new place…
